Jennifer Zimmerman

@mcgarrybowen

Jennifer loves the Metro North Railroad. She loves it because in her daily commute from Connecticut to New York, she gets to think. She thinks about our clients, their marketing problems, their brands, their future, their target markets. Her thinking helped lead to the Agency’s win of Chase, Disney, Sears and Verizon and has helped those clients grow with mcgarrybowen.

Jennifer has been a Managing Partner for mcgarrybowen since 2003 and has been instrumental in developing key strategic insights for all agency’s clients and new business efforts. She also serves as lead strategist for key clients such as Marriott International, JPMorgan Chase, Verizon, Disney, and Pfizer. Jennifer also built and oversees a department of over 30 strategic planning talents in the NY office.

A 25-year industry veteran, Jennifer spent a large part of her career at Y&R Advertising and Wunderman NY, most recently in 2001 when she was EVP,
Director of Strategy for the NY office; there she oversaw all new business initiatives and strategic work for clients like AT&T, American Express, Citibank, Merck, Sears, and Sony, Pepsi, Clairol, among many others.

Prior to that Jennifer was the EVP, Chief Strategy Officer for The Chapman Agency, NY and was responsible for repositioning and revitalizing Y&R Inc. division from classical direct marketing agency to an integrated strategy/creative boutique. She also successfully pitched and stewarded several significant client relationships, including Bristol Myers Squibb and Guinness Import Company.

Jennifer is a graduate of Wesleyan University and currently lives in Westport, CT with her husband and their two children.